Design Logo + Brand Identity
Time is a precious resource and how we choose to invest our energy has an impact on the quality of what we create. I like to organize my work in steps. Immediately, I define key points and important areas to develop, in order to leave as much room as possible for the creative process and the attention to detail.
Specifically, I divide the projects into three phases:
– Analyses
– Creation
– Definition
Analysis includes the assessment of: character, target, competitors and goals. Next comes a study on the lettering, the design of the logo and the creation of a payoff or slogan.
A small manual will be made containing all the guidelines for its complete development: brand + corporate, label + packaging, website + social media.
Do you have an idea or a project to tell and share?
Write me. We can create something great together.